Rapsody
Projects
- Laila's Wisdom
- Please Don't Cry
- MadRaps
- God Gotta Afro & Gold Hoops
Role
- Creative Direction
- Art Direction
- Ideation
- Concepting
- Design
From the ideation of album artwork, product packaging, merchandise development and social campaigns to executing all visual aspects of each rollout and establishing a message that has a clear tone, each project offers its own unique challenges and solution opportunities.
Either leading with ideas and concepts, executing design or providing proofs of concept, the overarching goal is to continuously evolve and keep Rapsody's brand rooted to who she is, but also push the boundaries of how people see her and consume her art.