PUMA
Projects
- Forever Classic
- Holiday Season
- Back To School
- We Are Legends x Schomburg Museum
- Palm Tree Crew
- More
Every campaign started at pre-production — concepting, moodboarding, market research — then ran through leading execution live on set, and kept going into image selects, retouching and getting assets out into the marketplace. The through-line was shaping Puma's voice as a brand within the culture, and its place in the market as a retail powerhouse.
